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MBA Digital Marketing Abroad: Courses, Admission, Eligibility, Entrance Exams, Top Colleges, Jobs, Salary

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Ahana Bhaduri

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MBA in Digital Marketing Abroad offers a transformative academic experience, positioning students at the forefront of the rapidly evolving digital landscape. It equips individuals with a comprehensive understanding of strategic marketing in the digital age. Studying abroad provides a global perspective, allowing students to navigate diverse markets and cultures while gaining hands-on experience through industry internships. 

MBA in Digital Marketing Abroad is a 2-year long program in abroad colleges. Candidates are required to possess a bachelor’s degree preferably in the same discipline from a recognised university to be eligible for the course. They also have to qualify for standardised exams like GMAT and language proficiency tests like IELTS, TOEFL, PTE and more to secure admission.

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MBA Digital Marketing Syllabus MBA Digital Marketing Jobs

Nottingham Trent University, Cyprus Institute of Marketing, Oxford University and Stanford University are some of the top colleges that offer MBA in Digital Marketing Abroad courses. Digital marketing specialists, advertising managers and market research analysts are some of the top profiles that graduates can consider after completing the course. An MBA in Digital Marketing Abroad cultivates a strategic mindset, preparing graduates to lead and innovate in the world of digital business. 

MBA Digital Marketing Abroad Course Highlights

Duration 2 years
Eligibility Bachelor’s degree with proficiency test scores
Entrance Exams/Proficiency Tests GRE, GMAT, IELTS, TOEFL, GRE, PTE
Average Fee Charged INR 20 to 30 L
Average Salary Offered INR 50 LPA

MBA Digital Marketing Abroad: Eligibility Criteria

Following are the general eligibility criteria that candidates applying for MBA digital marketing abroad are required to meet. 

  • Candidates should have a bachelor’s degree with a minimum of 50% marks from a recognised university. 
  • They should clear the language proficiency test and entrance exam if required. 
  • They should possess the required work experience asked by some colleges. 

MBA in Digital Marketing Abroad: Admission

The general steps required to secure admission to MBA digital marketing abroad courses are mentioned in the following points. 

  • They should clear exams like the GMAT and language proficiency tests like IELTS, GRE, TOEFL or others.
  • Candidates should shortlist colleges and universities based on preference and course curriculum.
  • Candidates should fill up the application form and attach all the required documents.
  • If required, they should also appear in the entrance exams and clear the required ones. 
  • After completing the application process, selected candidates will be called for the Interview round.
  • Candidates clearing the interview can start the course. 

Top MBA Digital Marketing Colleges Abroad

There are many colleges where candidates can consider pursuing an MBA in digital marketing from abroad. The following table mentions the details of the top two colleges offering the course. 

College Location Average Fees (INR)
Nottingham Trent University Nottingham 18.85 L
Webster University Missouri 12.14 L
Rice University Houston 50.60 L
Bangor University Bangor, Wales 15.98 L
University of South Wales Cardiff 12.83 L
University of Sunderland Sunderland 13.46 L

MBA Digital Marketing Abroad: Scope

MBA digital marketing abroad graduates have a wide range of scope. They can earn an average salary of INR 30 to INR 50 LPA. Some of the top job profiles that graduates can consider are as follows. 

Job Profile Job Description Average Salary (INR)
Public Relations Manager Oversee communication strategy and maintain a positive image for an organisation. 47 LPA
Advertising Manager Plans and executes advertising campaigns to promote products and services. 40 LPA
Market Research Analyst Analyse data to identify market trends and consumer styles to make businesses sound decisions. 40 LPA
Digital Marketing Specialists Develop marketing strategies to enhance awareness. 37 LPA
Associate Manager Supports higher-level managers for different digital marketing tasks. 50 LPA

MBA Digital Marketing Abroad: FAQs

Ques. What is the eligibility for the MBA Digital Marketing abroad course?

Ans. Candidates are required to complete graduation with an aggregate score and must have cleared the proficiency tests.

Ques. What are the Proficiency tests available for admission in MBA Digital Marketing Abroad?

Ans. IELTS, TOEFL, PTE and GRE are some of the top proficiency tests that candidates looking for admission in MBA digital marketing courses.

Ques. What is the average salary an MBA Digital Marketing Abroad graduate can expect?

Ans. They can expect an average salary between INR 30 to INR 50 LPA.

Ques. Can I pursue an MBA Digital Marketing course online?

Ans. Yes candidates can pursue an MBA Digital Marketing course online, as plenty of colleges are offering it.

Ques. What are the job profiles available for MBA Digital Marketing graduates?

Ans. There are ample opportunities available to MBA Digital Marketing Graduates like Digital Marketing Manager, Content Manager, Consultant, Supply Chain Manager, Direct Advertising Manager, Digital Marketing Associate and many more.

Master of Business Administration [MBA] (Digital Marketing) : 46 answered questions

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Ques. Which is better IMT Ghaziabad PGDM (marketing) or IMI Delhi PGDM?

● Top Answer By Sayan Bagchi on 04 Jun 22

Ans. IMT Ghaziabad is an excellent choice for Marketing. The faculty, resources, facilities, and brand value are better in IMT G. Marketing is the top recruiting sector for the institute. During IMT Ghaziabad placements 2022, Marketing had a whopping 66% placement rate. But there is a trade-off. The batch strength is too high. It’s extremely difficult to get good placement opportunities.  IMI has a lower batch size. It is a good option for HR and finance specialization. The placement packages offered at IMI and IMT are similar. Both B-Schools have an average CTC of around INR 15 LPA.  You should choose one of these B-School, based on your choice of specialization. Read more
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Ques. How is MDI gurgaon's PGP-IM Programme?

● Top Answer By Harshal Sonawanw on 21 Feb 23

Ans. MDI Gurgaon’s PGP-IM Program is one of the most coveted Management courses of the institute. It has several features that distinguish it from other regular PGP courses offered at top B Schools. My brother opted for this course out of many and he listed the following reasons that compelled him to go for the program  The PGP-IM students of MDI Gurgaon are offered an MBA degree from ESCP Europe and this is a major turning point in steering their career globally. The admission criteria of the programs have witnessed slight changes with a work experience of 2 years being a compulsion. This is mainly because most European companies prefer prior work experience and hence it becomes easier to get jobs then. The work experience requirement has made IM students of MDI Gurgaon in demand for Consulting jobs globally as well as locally. The course is dynamic and requires you to go to respective ESCP campuses across London, Madrid, Paris, and Berlin for a 4-month term post which you do your internships, either in Europe or back in India. Getting internships is not difficult at all and almost everyone gets an internship easily. 60% of students take internships in Europe, and 40% take them in India. If you fail to get or yourself don’t take the PPO from your internship companies, you can sit for Final placements along with PGDM students without any bias. It’s the above points that strongly assert the worth of the IM program at MDI Gurgaon. As it’s graduate you are not only an MDI alumnus but also an ESCP alumnus. You can use both brand names to your advantage. Choosing MDI is like investing for 2 years for a benefit of 30-35 years. So the brand name and alumni base definitely matter more than just a random IIM tag.Read more
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Ques. What is average salary for freshers from MBA marketing program?

● Top Answer By Akriti Gupta on 13 Jul 23

Ans. Isenberg is an AACSB-accredited institution, offers premium education to its students. The Isenberg MBA program in Marketing offers a perfect blend of general business and marketing elective courses to ensure achieving certain educational goals. This program also inculcates managerial skills and business knowledge that are crucial in understanding the global economy. The placement statistics of Isenberg have been tabulated for further reference  Isenberg Placement Highlights 2021 Success Rate (within 6 months of graduation) 95% Mean Yearly Salary $60,241 Median Yearly Salary $62,000 Top 3 Industries Accounting, financial services, and technology/science Full-Time Employment Rate 72.7% Top Employment Location Massachusetts Top Employers Amazon, Oracle, IBM, Deloitte, KPMG, Citigroup, Dell EMC, PwC, BDO USA In all, the Isenberg School Of Management, Umass Amherst offers an average salary of $124,620 The usual salary bracket received by the students of this college is $108,137-$143,451. However, it’s important to note that these salaries depend on a number of factors like the nature of the job, department, and location, as well as the individual skills and education level.Read more
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Ques. How would you rate IIM Lucknow - Noida Campus for PGP course?

● Top Answer By John Praveen on 06 Jan 23

Ans. My friend is currently pursuing the EGMP program and has a lot to say about it. Although the primary campus of IIM Lucknow is in Lucknow, all the Executive Education Programs are conducted at the Noida Campus which is the secondary campus. The quality of the curriculum and pedagogy remains the same for the regular PGP courses and EGMP courses. The same learned faculty teaches at both campuses. Even the study material and curriculum are the same. Moreover, once you have completed the program successfully you will be granted a certificate for the completion from IIM Lucknow with an alumni status. But these programs have no placements. Except for IPMX, all the other Executive Education Programs lack placements. My friend is very happy with the course content and the quality of education offered. Infact, some of the IIM Lucknow professors are guest lecturers in some of the best B schools in India and abroad.Read more
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Ques. How do I get a package of 30 lakhs in the field of marketing, post MBA from IIMA/B/C, FMS, MDI, SPJIMR, and IIFT?

● Top Answer By Saransh Shah on 06 Mar 23

Ans. While many may shed their philosophies on how getting a high package should not be your ultimate goal and stuff, I am here with a different opinion. When you are investing a huge amount of money it is only right to expect a greater monetary benefit and a better lifestyle. So I have mentioned some techniques that will help you land a package of 30 LPA specifically in the field of marketing post-MBA from IIM ABC, FMS, MDI, SPJIMR, and IIFT. The first thing you need to do is lower your expectations as no marketing placements offer a package higher than 25 LPA. These highest offers are made by top firms like Reckitt Benckiser, HUL, P&G, and Asian Paints. You need to figure out what you really are after, a good marketing role or a high-paying job. If you are after the latter I suggest you go for big consulting firms like Mc Kinsey, BCG, or investment banks that offer 30+ LPA. But if it is the marketing role you are after, then make sure your resume reflects your marketing enthusiasm. This will further increase your chances of selection. Performing well in the competitions conducted by your desired company is another way to get a high-paying job.  If the Final Placements are your last resort then make sure you have a stable and excellent CGPA. Many companies consider this factor while shortlisting. These points will help you get your dream job but cannot necessarily guarantee it. It all ultimately depends on your efforts and obviously your luck.Read more
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Ques. How is the PGDM marketing program at SPJIMR? Also, can you shed light on the placement scenario as well?

● Top Answer By Vishal Jha on 06 Mar 23

Ans. The SPJIMR PGDM Marketing program is similar to top B Schools like IIM ABC. The key highlights of the same program are listed below. Please note these are not generic and are specifically related to the Marketing program. Curriculum: The curriculum is almost exactly what is taught at elite B Schools. The relevancy of the curriculum is maintained through unique programs like GFT wherein a 3-week immersion at some of the finest universities of the USA takes place. A very interesting program called ‘A day in the life of a Salesman’ is a much talked about program at SPJIMR. In this, you will get to shadow a salesman from a reputed FMCG company so that you understand the techniques of sales and distribution. Pedagogy: The pedagogy adopted is usually a case-based approach. Mostly Harvard cases are used to strike discussions in the classrooms. Additionally, live projects are conducted by various visiting companies. Such initiatives help formulate an effective pedagogy. Faculty: The faculty is a great combination of professors with theoretical knowledge and industry experts. All are highly competent in their respective fields . Batch: The diversity of the batch can be looked up on the official website by checking the profiles of the Marketing batch specifically. Usually, the crowd is diverse and has an overall good profile. Placements: The placement statistics can be checked on the official website. The figures are inflated but can be used for comparison purposes only. The table below includes the key highlights of SPJIMR placements 2023 Particulars  Statistics  Highest salary  INR 77.8 LPA Average salary INR 33.02 LPA Top Recruiters  Asian Paints, Hindustan Unilever Limited, ITC, Accenture StrategyRead more
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Ques. In IEM is there any course of MBA in Digital Marketing?

● Top Answer By Arnav Roy on 16 Sept 23

Ans. NO, the Institute of Engineering & Management (IEM) Kolkata does not offer an MBA in Digital Marketing. It offers MBA courses in four different streams namely Marketing Finance System Human Resource Management However, there are many colleges in Kolkata that offer an MBA in Digital Marketing.  Colleges Duration Fees (INR) IIDE 11 months INR 5,95,000 IISWBM 2 Years INR 8,30,000 IIM Calcutta 2 Years N/A NSHM 2 Years N/A JIS University 2 Years N/A Hope this solves your queries!Read more
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Ques. Is it advisable to leave your 6-LPA job and join IMT Ghaziabad marketing PGDM?

● Top Answer By Pragya Tripathi on 16 Feb 23

Ans. When considering whether to pursue a higher degree or continue working with a current job offer, it is important to weigh the potential long-term benefits of upgrading one's education against the immediate financial gain from the job offer. While it may be tempting to take a high-paying job in the short term, an advanced degree such as an MBA from a reputable institution can open doors to even more opportunities and higher earning potential in the long run. IMT Ghaziabad is a good institution that offers a strong value proposition, even though it may not be considered a top institution compared to IIM or ISB. It is still considered a reputable institution in India and an MBA from IMT Ghaziabad can open many doors for students. However, it's important to keep in mind that this decision ultimately depends on your personal career goals and aspirations. It's best to weigh your options and consider which path aligns best with your long-term career aspirations.Read more
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Ques. What should be preference order of IMT Ghaziabad courses- PGDM, PGDM marketing, PGDM finance, PGDM DCP, PGDM banking, insurance and financial services?

● Top Answer By Dhruv Chatterjee on 25 Jan 23

Ans. IMT Ghaziabad offers a variety of courses that cater to various specializations. These courses have been listed and explained in their order of preference PGDM Marketing/PGDM Full Time (Marketing): This is the most coveted program among IMT students mainly because today its alumni have acquired top positions in big firms. Other major reasons include top-notch faculty, great internship and placement opportunities in terms of role and CTC, IMT’s eligibility, and excellent performances in recognized marketing and strategy B Schools competitions. PGDM Finance/PGDM Full Time (Finance): This one is most suitable for aspirants who are interested in Finance. However, this program offers lesser opportunities than the Marketing program in terms of role and CTC.  PGDM Full Time (Operations): This program offers opportunities similar to that of Finance. But the batch size of PGDM Operations is smaller than PGDM Finance, so it may be easier to secure an internship/final placement, but the opportunities come less compared to Finance. PGDM DCP: DCP or the Dual Country Program is for those who are keen to get international exposure. Compared to an MBA from a foreign university, this program is cheaper and yet offers an opportunity to explore a different culture and learn to make decisions in an international context. This is best suitable for those who are in the Marketing domain. PGDM Banking and Financial Services (PGDM-BFS): This program was launched in 2019 and is relatively newer. It targets the core Banking and Finance sector. While the MBA program aims to provide a holistic view of management, this program solely focuses on Banking and Finance. PGDM Full Time (HR): This is the least taken course and offers very less in terms of opportunities. The courses have been arranged preference-wise so will make it easy for you to choose one.Read more
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Ques. Is NMIMS Bangalore or MDI Murshidabad better for Marketing PGDM?

● Top Answer By Advaith Bhaskar on 17 May 23

Ans. No way MDI Murshidabad is better than NMIMS, although the Murshidabad campus is a subsidiary of MDI Gurgaon campus, NMIMS is better for marketing courses.  The median salary for NMIMS is more than MDI Murshidabad, the batch intake of NMIMS is also more than MDI, and NMIMS has better faculties than MDI. The campus and cultural life of NMIMS is better as it is a well-established institute, so you could opt for NM.Read more
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