Select Goal &
City
Select Goal
Write a ReviewGet Upto ₹500*
Explore
Explore More
Course Finder
    No Data Found

MBA Digital Marketing Jobs: In India, Top Recruiters, Average Salary, Top Sectors, Job Profiles

Ahana Bhaduri's profile photo

Ahana Bhaduri

Content Writer

MBA Digital Marketing course enables students to pursue a career in the domain of technology and online promotion, equipping them with skills to pursue roles in digital advertising and communication. As digital marketing gains prominence in India, businesses and top companies are increasingly shifting their promotional strategies from traditional to digital channels, allowing MBA Digital Marketing graduates to play important roles in driving business growth. 

MBA Digital Marketing graduates have numerous job opportunities with competitive salary packages. Digital Marketing Manager, Social Media Manager, Advertising Manager and Content Marketing Manager are some of the top job profiles that graduates can pursue. 

E-commerce, technology, healthcare, finance and consumer goods are some of the top sectors that employ MBA Digital Marketing graduates. They can find roles in companies like iProspect India, Quasar Media, Resultrix, GroupM India and more. The average salary after an MBA in Digital Marketing is between INR 8.30 LPA to INR 12 LPA. 

MBA Digital Marketing Jobs: Top Recruiters

Following are the top recruiters that offer job opportunities to MBA Digital Marketing graduates.

iProspect India Quasar Media
WATConsult Pinstorm
Webchutney iStrat
Mirum India BCWebwise
Resultrix Ogilvy Public Relations Worldwide
Sapient Razorfish GroupM India
Reprise Media Interactive Avenues
To The New Digital Foxy Moron
Langoor AdGlobal360
Xebec Digital Social Panga

MBA Digital Marketing Job Profiles

There is a wide range of job profiles available for MBA Digital Marketing graduates. Some of the top job profiles are mentioned in the table below. 

Job Profile Job Description Average Salary (INR)
Social Media Manager Create and manage content on social media platforms to engage the audience and build brand awareness. 8.10 LPA
Digital Marketer Develop and implement marketing strategies to promote products and services. 11.90 LPA
Advertising Manager Oversee advertising campaigns to promote products and services. 12 LPA
Content Marketing Manager Develop and oversee the strategic content to attract and engage the target audience. 11 LPA
Public Relations Manager Builds and maintains a positive public image for a company. 8 LPA

MBA Digital Marketing Jobs FAQs

Ques. What jobs are available after an MBA in Digital Marketing?

Ans. There are several job opportunities available to MBA Digital Marketing graduates including Analytics Manager, Copywriter, E-commerce Manager, CRM, Email Marketing Manager and more.

Ques. What is the average salary of an MBA Digital Marketing graduate?

Ans. The average salary after an MBA in Digital Marketing is between INR 4 to INR 6 LPA. 

Ques. In which type of Industry, MBA Digital Marketing graduates are in huge demand?

Ans. The digital marketing discipline is blooming and now the candidates have more lucrative opportunities for jobs in every sector like Law and order, automation industries, healthcare centres, food, and entertainment sectors.

Ques. Is there any particular course for digital marketing to pursue a doctorate?

Ans. There are no specific PhD courses in digital marketing but students can pursue a PhD in marketing course as it also involves digital marketing as a subhead.

Master of Business Administration [MBA] (Digital Marketing) : 46 answered questions

VIEW ALL

Ques. Which is better IMT Ghaziabad PGDM (marketing) or IMI Delhi PGDM?

● Top Answer By Sayan Bagchi on 04 Jun 22

Ans. IMT Ghaziabad is an excellent choice for Marketing. The faculty, resources, facilities, and brand value are better in IMT G. Marketing is the top recruiting sector for the institute. During IMT Ghaziabad placements 2022, Marketing had a whopping 66% placement rate. But there is a trade-off. The batch strength is too high. It’s extremely difficult to get good placement opportunities.  IMI has a lower batch size. It is a good option for HR and finance specialization. The placement packages offered at IMI and IMT are similar. Both B-Schools have an average CTC of around INR 15 LPA.  You should choose one of these B-School, based on your choice of specialization. Read more
0
0
2 Answer
●●●
Upvote
Downvote
Report

Ques. How is MDI gurgaon's PGP-IM Programme?

● Top Answer By Harshal Sonawanw on 21 Feb 23

Ans. MDI Gurgaon’s PGP-IM Program is one of the most coveted Management courses of the institute. It has several features that distinguish it from other regular PGP courses offered at top B Schools. My brother opted for this course out of many and he listed the following reasons that compelled him to go for the program  The PGP-IM students of MDI Gurgaon are offered an MBA degree from ESCP Europe and this is a major turning point in steering their career globally. The admission criteria of the programs have witnessed slight changes with a work experience of 2 years being a compulsion. This is mainly because most European companies prefer prior work experience and hence it becomes easier to get jobs then. The work experience requirement has made IM students of MDI Gurgaon in demand for Consulting jobs globally as well as locally. The course is dynamic and requires you to go to respective ESCP campuses across London, Madrid, Paris, and Berlin for a 4-month term post which you do your internships, either in Europe or back in India. Getting internships is not difficult at all and almost everyone gets an internship easily. 60% of students take internships in Europe, and 40% take them in India. If you fail to get or yourself don’t take the PPO from your internship companies, you can sit for Final placements along with PGDM students without any bias. It’s the above points that strongly assert the worth of the IM program at MDI Gurgaon. As it’s graduate you are not only an MDI alumnus but also an ESCP alumnus. You can use both brand names to your advantage. Choosing MDI is like investing for 2 years for a benefit of 30-35 years. So the brand name and alumni base definitely matter more than just a random IIM tag.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. What is average salary for freshers from MBA marketing program?

● Top Answer By Akriti Gupta on 13 Jul 23

Ans. Isenberg is an AACSB-accredited institution, offers premium education to its students. The Isenberg MBA program in Marketing offers a perfect blend of general business and marketing elective courses to ensure achieving certain educational goals. This program also inculcates managerial skills and business knowledge that are crucial in understanding the global economy. The placement statistics of Isenberg have been tabulated for further reference  Isenberg Placement Highlights 2021 Success Rate (within 6 months of graduation) 95% Mean Yearly Salary $60,241 Median Yearly Salary $62,000 Top 3 Industries Accounting, financial services, and technology/science Full-Time Employment Rate 72.7% Top Employment Location Massachusetts Top Employers Amazon, Oracle, IBM, Deloitte, KPMG, Citigroup, Dell EMC, PwC, BDO USA In all, the Isenberg School Of Management, Umass Amherst offers an average salary of $124,620 The usual salary bracket received by the students of this college is $108,137-$143,451. However, it’s important to note that these salaries depend on a number of factors like the nature of the job, department, and location, as well as the individual skills and education level.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. How would you rate IIM Lucknow - Noida Campus for PGP course?

● Top Answer By John Praveen on 06 Jan 23

Ans. My friend is currently pursuing the EGMP program and has a lot to say about it. Although the primary campus of IIM Lucknow is in Lucknow, all the Executive Education Programs are conducted at the Noida Campus which is the secondary campus. The quality of the curriculum and pedagogy remains the same for the regular PGP courses and EGMP courses. The same learned faculty teaches at both campuses. Even the study material and curriculum are the same. Moreover, once you have completed the program successfully you will be granted a certificate for the completion from IIM Lucknow with an alumni status. But these programs have no placements. Except for IPMX, all the other Executive Education Programs lack placements. My friend is very happy with the course content and the quality of education offered. Infact, some of the IIM Lucknow professors are guest lecturers in some of the best B schools in India and abroad.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. How do I get a package of 30 lakhs in the field of marketing, post MBA from IIMA/B/C, FMS, MDI, SPJIMR, and IIFT?

● Top Answer By Saransh Shah on 06 Mar 23

Ans. While many may shed their philosophies on how getting a high package should not be your ultimate goal and stuff, I am here with a different opinion. When you are investing a huge amount of money it is only right to expect a greater monetary benefit and a better lifestyle. So I have mentioned some techniques that will help you land a package of 30 LPA specifically in the field of marketing post-MBA from IIM ABC, FMS, MDI, SPJIMR, and IIFT. The first thing you need to do is lower your expectations as no marketing placements offer a package higher than 25 LPA. These highest offers are made by top firms like Reckitt Benckiser, HUL, P&G, and Asian Paints. You need to figure out what you really are after, a good marketing role or a high-paying job. If you are after the latter I suggest you go for big consulting firms like Mc Kinsey, BCG, or investment banks that offer 30+ LPA. But if it is the marketing role you are after, then make sure your resume reflects your marketing enthusiasm. This will further increase your chances of selection. Performing well in the competitions conducted by your desired company is another way to get a high-paying job.  If the Final Placements are your last resort then make sure you have a stable and excellent CGPA. Many companies consider this factor while shortlisting. These points will help you get your dream job but cannot necessarily guarantee it. It all ultimately depends on your efforts and obviously your luck.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. How is the PGDM marketing program at SPJIMR? Also, can you shed light on the placement scenario as well?

● Top Answer By Vishal Jha on 06 Mar 23

Ans. The SPJIMR PGDM Marketing program is similar to top B Schools like IIM ABC. The key highlights of the same program are listed below. Please note these are not generic and are specifically related to the Marketing program. Curriculum: The curriculum is almost exactly what is taught at elite B Schools. The relevancy of the curriculum is maintained through unique programs like GFT wherein a 3-week immersion at some of the finest universities of the USA takes place. A very interesting program called ‘A day in the life of a Salesman’ is a much talked about program at SPJIMR. In this, you will get to shadow a salesman from a reputed FMCG company so that you understand the techniques of sales and distribution. Pedagogy: The pedagogy adopted is usually a case-based approach. Mostly Harvard cases are used to strike discussions in the classrooms. Additionally, live projects are conducted by various visiting companies. Such initiatives help formulate an effective pedagogy. Faculty: The faculty is a great combination of professors with theoretical knowledge and industry experts. All are highly competent in their respective fields . Batch: The diversity of the batch can be looked up on the official website by checking the profiles of the Marketing batch specifically. Usually, the crowd is diverse and has an overall good profile. Placements: The placement statistics can be checked on the official website. The figures are inflated but can be used for comparison purposes only. The table below includes the key highlights of SPJIMR placements 2023 Particulars  Statistics  Highest salary  INR 77.8 LPA Average salary INR 33.02 LPA Top Recruiters  Asian Paints, Hindustan Unilever Limited, ITC, Accenture StrategyRead more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. In IEM is there any course of MBA in Digital Marketing?

● Top Answer By Arnav Roy on 16 Sept 23

Ans. NO, the Institute of Engineering & Management (IEM) Kolkata does not offer an MBA in Digital Marketing. It offers MBA courses in four different streams namely Marketing Finance System Human Resource Management However, there are many colleges in Kolkata that offer an MBA in Digital Marketing.  Colleges Duration Fees (INR) IIDE 11 months INR 5,95,000 IISWBM 2 Years INR 8,30,000 IIM Calcutta 2 Years N/A NSHM 2 Years N/A JIS University 2 Years N/A Hope this solves your queries!Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. Is it advisable to leave your 6-LPA job and join IMT Ghaziabad marketing PGDM?

● Top Answer By Pragya Tripathi on 16 Feb 23

Ans. When considering whether to pursue a higher degree or continue working with a current job offer, it is important to weigh the potential long-term benefits of upgrading one's education against the immediate financial gain from the job offer. While it may be tempting to take a high-paying job in the short term, an advanced degree such as an MBA from a reputable institution can open doors to even more opportunities and higher earning potential in the long run. IMT Ghaziabad is a good institution that offers a strong value proposition, even though it may not be considered a top institution compared to IIM or ISB. It is still considered a reputable institution in India and an MBA from IMT Ghaziabad can open many doors for students. However, it's important to keep in mind that this decision ultimately depends on your personal career goals and aspirations. It's best to weigh your options and consider which path aligns best with your long-term career aspirations.Read more
0
0
2 Answer
●●●
Upvote
Downvote
Report

Ques. What should be preference order of IMT Ghaziabad courses- PGDM, PGDM marketing, PGDM finance, PGDM DCP, PGDM banking, insurance and financial services?

● Top Answer By Dhruv Chatterjee on 25 Jan 23

Ans. IMT Ghaziabad offers a variety of courses that cater to various specializations. These courses have been listed and explained in their order of preference PGDM Marketing/PGDM Full Time (Marketing): This is the most coveted program among IMT students mainly because today its alumni have acquired top positions in big firms. Other major reasons include top-notch faculty, great internship and placement opportunities in terms of role and CTC, IMT’s eligibility, and excellent performances in recognized marketing and strategy B Schools competitions. PGDM Finance/PGDM Full Time (Finance): This one is most suitable for aspirants who are interested in Finance. However, this program offers lesser opportunities than the Marketing program in terms of role and CTC.  PGDM Full Time (Operations): This program offers opportunities similar to that of Finance. But the batch size of PGDM Operations is smaller than PGDM Finance, so it may be easier to secure an internship/final placement, but the opportunities come less compared to Finance. PGDM DCP: DCP or the Dual Country Program is for those who are keen to get international exposure. Compared to an MBA from a foreign university, this program is cheaper and yet offers an opportunity to explore a different culture and learn to make decisions in an international context. This is best suitable for those who are in the Marketing domain. PGDM Banking and Financial Services (PGDM-BFS): This program was launched in 2019 and is relatively newer. It targets the core Banking and Finance sector. While the MBA program aims to provide a holistic view of management, this program solely focuses on Banking and Finance. PGDM Full Time (HR): This is the least taken course and offers very less in terms of opportunities. The courses have been arranged preference-wise so will make it easy for you to choose one.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Ques. Is NMIMS Bangalore or MDI Murshidabad better for Marketing PGDM?

● Top Answer By Advaith Bhaskar on 17 May 23

Ans. No way MDI Murshidabad is better than NMIMS, although the Murshidabad campus is a subsidiary of MDI Gurgaon campus, NMIMS is better for marketing courses.  The median salary for NMIMS is more than MDI Murshidabad, the batch intake of NMIMS is also more than MDI, and NMIMS has better faculties than MDI. The campus and cultural life of NMIMS is better as it is a well-established institute, so you could opt for NM.Read more
0
0
1 Answer
●●●
Upvote
Downvote
Report

Comments

No Comments To Show
FEATURED COURSES
Also Visited Courses
Udemy course

Master of Business Administration [MBA] (Digital Marketing) Colleges IN INDIA

View All
Amity University
follow

Amity University

Noida, Uttar Pradesh
NCTE
MBA/PGDM(2 Yrs)9.5
₹ 6.72 L first year fees
VIEW ALL COURSES & FEES
Chandigarh University - [CU]
follow

Chandigarh University - [CU]

Chandigarh, Chandigarh
NCTE
MBA/PGDM(2 Yrs)9.5
₹ 2.5 L first year fees
VIEW ALL COURSES & FEES
Visvesvaraya Technological University - [VTU]
follow

Visvesvaraya Technological University - [VTU]

Belgaum, Karnataka
AICTE
MBA/PGDM(2 Yrs)9.0
₹ 1.28 L Total fees
VIEW ALL COURSES & FEES
MIT Art, Design and Technology University - [MITADT]
follow

MIT Art, Design and Technology University - [MITADT]

Pune, Maharashtra
NCTE
MBA/PGDM(2 Yrs)8.8
₹ 2.45 L first year fees
VIEW ALL COURSES & FEES
SRM Institute of Science and Technology - [SRMIST]
follow

SRM Institute of Science and Technology - [SRMIST]

Chennai, Tamil Nadu
UGC
MBA/PGDM(2 Yrs)8.3
₹ 4.25 L first year fees
VIEW ALL COURSES & FEES
JIS University
follow

JIS University

Kolkata, West Bengal
NCTE
MBA/PGDM(2 Yrs)8.2
₹ 6 L Total fees
VIEW ALL COURSES & FEES
Presidency University, School of Management
follow

Presidency University, School of Management

Bangalore, Karnataka
AICTE
MBA/PGDM(2 Yrs)7.9
₹ 3.25 L first year fees
VIEW ALL COURSES & FEES
IQ City United World School of Business - [IQ City UWSB]
follow

IQ City United World School of Business - [IQ City UWSB]

Kolkata, West Bengal
AICTE
MBA/PGDM(2 Yrs)7.9
₹ 6.83 L Total fees
VIEW ALL COURSES & FEES

SUBSCRIBE TO OUR NEWS LETTER

COLLEGE NOTIFICATIONS
EXAM NOTIFICATIONS
NEWS UPDATES
TOP COLLEGES
MBA
Btech
MS
BBA
Mtech
MA
BA
TOP UNIVERSITIES
engineering
management
medical
law
commerce
science
arts
Top Exam
GMAT
GRE
IELTS
DET
PTE
SAT
TOEFL
study abroad
canada
usa
uk
uae
australia
germany
sweden
ireland
new zealand
hong kong
singapore
malaysia
netherlands
italy
other links
about collegedunia
contact us
advertising
career
terms & conditions
Download the Collegedunia app on downloadapp_banner imagedownloadapp_banner image
© 2024 Collegedunia Web Pvt. Ltd. All Rights Reserved