Master of Science [M.S] [Business Analytics] From Maynooth University

This programme is for students who would like to solve business problems through quantitative data analytics.

In the new era of Big Data and Artificial Intelligence, businesses now have abundance of data at their disposal generated from traditional functions such as sales and operations, but also, more recently, from social media and the Internet of Things. That has made the volumes and variety of data of value to businesses very large, effectively dubbed as the Big Data era.

This  programme is intensive with a focus on hands-on learning experience. It is made up of eight taught modules. Modules cover the foundations of business analytics (Principles of Business Analytics, and Predictive Analytics), real-world analytics projects with an organisation (Analytics Live), analytics applications and socio-technical implications (Marketing Analytics, Contemporary Issues in IT, and People, Organisations & Society), in addition to Core Experiences modules (Career Planning and Development, and Evidence-Based Management).

 This MSc in Business Analytics is for graduates with degrees that include quantitative techniques such business, management, mathematics, physics, and others, who would be interested in applying quantitative analytics in business, including in commercial, governmental and non-governmental organisations.

The Big Data analytics market is set to grow with a rise in demand for data analytics jobs. This programme enables students to bridge their business analytics skills gaps and get ready to contribute to this exciting and growing data-based economy.