Brand Managers develop and execute strategies to build and enhance a company’s brand image and reputation. Brand strategy development, brand identity management, product and campaign management and market research and analysis are some of the major duties of a Brand Manager.
The average annual salary of a Brand Manager in India is INR 12 LPA with the highest salary being INR 32 LPA.
To become a Brand Manager, candidates have to enroll in different marketing courses after class 12. ICFAI, Sharda University, Symbiosis International University and Manipal University are some of the top colleges for brand management education. Some of the top courses that can be pursued for a career as a Brand Manager include BBA and MBA in Marketing/Advertising Management and other similar certificate and diploma courses.
Table of Contents
- Brand Manager Salary in India
- Brand Manager Salary: Experience Wise
- Brand Manager Salary: Designation Wise
- Brand Manager Salary: Skill Wise
- Brand Manager Salary: Qualification Wise
- Brand Manager Salary: Company Wise
- Brand Manager Salary: City Wise
- Brand Manager Salary: Country Wise
- Brand Manager Salary: FAQs
Brand Manager Salary in India
The average annual salary of a Brand Manager after gaining substantial years of experience is INR 12 LPA. The starting salary for a Brand Manager in India is 3.4 LPA while the highest salary is INR 32 LPA. The estimated monthly salary in India for Brand Managers is between INR 85,335 to INR 87,568.
Brand Managers with experience of about 5 years can earn up to INR 13.6 LPA in India. Senior Consultant and Business Consultant are top designations with average annual salaries of INR 16 LPA and INR 10 LPA respectively.
Brand Manager Salary: Experience Wise
Experienced Brand Managers are compensated more compared to new ones because of the skills they possess. Experience is one of the determining factors for deciding on a salary of a Brand Manager. The following table highlights the Brand Manager salaries based on years of experience.
Experience Years | Average Annual Salary (INR) |
---|---|
1 - 2 years | 10.5 L |
2 - 3 years | 12 L |
3 - 4 years | 13.4 L |
4 - 5 years | 13.3 L |
5 - 6 years | 13.6 L |
Brand Manager Salary: Designation Wise
Brand Managers help businesses in making stronger sales by overseeing different aspects of marketing. It is a rapidly evolving profession with varied salaries depending upon the various designations. Brand Managers salaries for some of the top designations are mentioned in the table below.
Designations | Average Annual Salary (INR) |
---|---|
Senior Brand Manager | 20.1 L |
Assistant Brand Manager | 8.5 L |
Product Manager | 17 L |
Sales Manager | 5.1 L |
Marketing Manager | 6.8 L |
Area Business Manager | 6.4 L |
Area Sales Manager | 6.3 L |
Category Manager | 13.5 L |
Brand Manager Salary: Skill Wise
Brand management is a dynamic profession that requires a varied set of skills and expertise. Brand Manager salaries according to different skills are mentioned in the following table.
Skill Set | Average Annual Salary (INR) |
---|---|
Brand Management | 12 L |
Brand Strategy | 6.5 L |
Marketing | 7 L |
Advertising | 5 L |
Digital Marketing | 3 L |
Communication | 8.6 L |
Sales | 2.5 L |
Social Media | 4 L |
Brand Manager Salary: Qualification Wise
Brand Managers often possess a high level of education and training. Candidates with full-time degrees earn more than those with short-term courses. The following table highlights the salaries of Brand Managers at different qualification levels.
Degree Pursued | Average Annual Salary (INR) |
---|---|
Diploma | 2 - 5 L |
Bachelor’s | 3 - 8 L |
Master’s | 5 - 11 L |
Brand Manager Salary: Company Wise
Brand Managers are hired by various companies because of their expertise to help them in improving the marketing aspects to achieve targets. The table below highlights the salary of some of the top recruiters of Brand Managers in India.
Name of the Companies | Average Annual Salary (INR) |
---|---|
Asian Paints | 28.1 L |
Cavinkare | 21.3 L |
ITC | 37.4 L |
Cipla | 9.7 L |
Nykaa | 13.1 L |
Flipkart | 23.7 L |
Nestle | 31.2 L |
Vivo | 4.4 L |
Zee Entertainment Enterprises | 10.1 L |
Brand Manager Salary: City Wise
Brand management is a highly competitive profession offering candidates to work in different cities. Brand management salaries vary widely on the basis of location. Brand management salaries from some of the top Indian cities are mentioned in the table below.
Name of the Cities | Average Annual Salary (INR) |
---|---|
Gurgaon | 19.2 L |
Bangalore | 17.8 L |
Mumbai | 15.9 L |
New Delhi | 12.6 L |
Kolkata | 12 L |
Brand Manager Salary: Country Wise
Brand Managers are in demand across the world because of their marketing strategies and expertise for obtaining a business’s target audience. Candidates can also apply for Brand Manager jobs in other countries after completing their education.
Some of the top countries with good pay for Brand Managers are mentioned in the table below.
Name of the Countries | Average Annual Salary (INR) |
---|---|
USA | 53.92 L |
UK | 62.29 L |
Canada | 53.97 L |
Australia | 60.59 L |
Brand Manager Salary: FAQs
Ques. What is the average salary of a Brand Manager in India?
Ans. The average annual salary of a Brand Manager in India is INR 12 LPA with the highest salary being INR 32 LPA.
Ques. Do Brand Managers in India receive additional benefits?
Ans. Brand Managers receive benefits like health insurance, performance bonuses, paid leave, retirement plans, company-provided devices and much more in India.
Ques. How does the experience level affect the salary of a Brand Manager?
Ans. As Brand Managers gain more experience and expertise in the field, their salary tends to increase. Professionals with years of experience and a proven track record can command higher salaries than those who are just starting.
Ques. What factors influence the salary of a Brand Manager in India?
Ans. Experience, educational qualifications, industry knowledge, company size and market demand are some of the major factors affecting the salary of a Brand Manager in India.
Ques. Are there opportunities for career growth in brand management in India?
Ans. With a strong track record, successful brand campaigns and a deep understanding of consumer behaviour, Brand Managers can easily progress to higher positions like senior director or marketing managers in India.
Ques. How does the industry affect the salary of a Brand Manager in India?
Ans. Brand Managers in sectors like FMCG, e-commerce, luxury brands and technology often command higher salaries due to the competitive nature of these industries and the value they place on effective brand management strategies.
Ques. Name the top recruiters of Brand Managers in India.
Ans. ITC Ltd Food Division, ITC, Reckitt Benckiser, Marico and Mondelez Internationa are top recruiters of Brand Managers in India.
Ques. Which industries are paying the most to Brand Managers in India?
Ans. FMGC, Food Processing, Internet, Pharma and Financial Services are top-paying industries for Brand Managers in India.
Ques. Which city is paying the most to Brand Managers in India?
Ans. With an average annual salary of INR 19.2 LPA, Gurgain is the best city for Brand Managers in India.
Ques. How much a senior Brand Manager earns in India?
Ans. The average annual earning of a senior Brand Manager in India is INR 20.1 LPA.
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