Kent State University's marketing programs provide a strong foundation in business and marketing principles, combined with practical experience, to prepare you for a successful career.
Programs Overview:
- Students gain a wide range of knowledge in the practice of marketing in the areas of consumer behavior, marketing research, and sales. This major allows for flexibility in course electives, course delivery format, and scheduling.
- Students can customize their major with elective courses in international marketing, advertising and promotion management, services marketing, social media marketing, professional selling, and entrepreneurship.
- Kent State is recognized by the Sales Education Foundation as a top university for professional sales education. The Kent State Sales Team has consistently placed in the top 10% of sales programs in regional, national and international competitions.
- Students can gain valuable work experience with a marketing internship. Many companies use the internship as an extended job interview
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