$43,522 /Yr
The marketing program is designed to help students understand business activities such as identifying customer needs through market research, segmenting markets, targeting and positioning products and services, new product management, making the product or service available to customers, and communicating the benefits of the product or service to customers. The marketing program provides an opportunity for students to develop the analytical, planning, implementation, and process control skills necessary for rewarding careers in marketing management , marketing strategy and marketing research.
The Department of Marketing provides undergraduate education in marketing, which involves the selection of target markets and the development of strategies and tactics that create, deliver, and communicate value to customers and in so doing generate profitable revenue for the firm. This includes generating consumer and competitive insights through market research and managing products, pricing, distribution channels, and marketing communications.  Introduction in this field is designed to provide an understanding of the concepts necessary for performance in both managerial and entry-level positions in profit and non-profit organizations.
Each program of study is structured to offer sequential study useful for broad personal and professional development.  The required courses are designed to provide necessary understanding, integration, and skill development in marketing fundamentals, while specialty courses offer students the opportunity to apply concepts and gain additional knowledge in accordance with student interests and career paths. Emphasis is placed on the integration of critical thinking, quantitative analysis, and broad communication skills.The department also offers a Minor in Sales Leadership.  This program affords students the opportunity to acquire and develop skills needed to effectively engage with customers in a consultative fashion and to thrive as value-added sales and business development leaders.ÂÂÂ
Important Dates
Event | Application Date |
---|---|
Early Action Application Deadline | Nov 1, 2024 |
Early Action Application Admission Decision | Jan 15, 2025 |
Regular Application Deadline | Feb 1, 2025 |
Regular Application Admission Decision | Mar 31, 2025 |
Submit Deposit By | May 1, 2025 |
Tuition Fees
Year | 1st Year Fees |
---|---|
Tuition Fees | $43522 |
Eligibility & Entry Requirement
Academic Eligibility:
- A Candidate needed to provide Senior School Certificate or School certificate awarded after standard XII.
- English and Maths (advanced or academic level) are required in grade 12.
- Two Science 12grade level is required.
- One Additional 12 grade course (advanced or academic level) is needed.
Indian Student Eligibility:
Indian students are eligible to apply if they have any one of the following certificates:
- All-India Senior School Certificate (AISSCE)
- Higher Secondary Certificate (HSC)
- Indian School Certificate (ISC)
- Intermediate Examination Certificate
- Pre-University Examination Certificate
- Students must have a Grade XII chemistry or Grade XII physics.
- Students also hold Grade XII math (Minimum math result of 55%).
English Language proficiency:
- Applicants from India, China, Vietnam, Philippines, and Pakistan should note that IELTS is the only proficiency score accepted by the Study Direct Stream (SDS) program.
- Meeting the minimum English requirements does not guarantee admission. Students with higher English proficiency scores will receive priority in the admission assessment process.
- Not all students will qualify for EAP-3106 in place of the required IELTS or TOEFL test scores.
The above requirements are the minimum requirements and do not guarantee admission. The admissions committee will consider all evidence in the file and decide. To know more about the requirem….Read More
Scores Required
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Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
MSU International Tuition Grant | Scholarship per student$ 25,000/Yr$25,000 | Level Of StudyBachelor | TypeCollege-Specific | |
Scholarships in Georgia | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
1st Formations Business Scholarship | Scholarship per student$ 636/Yr$636 | Level Of StudyBachelor | TypeMerit-Based | |
BL Mandhana Scholarships | Scholarship per student$ 10,000/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based | |
University of Phoenix | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
The Kay-Grant Group Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based |
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