Only the full-time PGP courses of IIM Calcutta or XLRI are valuable. All other degrees/certificates are the only means of earning money by the institutes.
They have no real value in real life or the corporate world.
They won’t be very useful if you want to learn.
They add no value to your CV
You will not be considered alumni of the institute
So these certificate courses/ part-time programs/ Executive programs carry no real value at all. Most people are misled to believe that they might add value to their CV.
Both IMT Ghaziabad and GIM Goa are highly reputable institutes for post-graduation in marketing. Both institutes have a strong track record of producing high-quality graduates who are well-equipped to excel in the marketing field. However, when considering which program to pursue, there are several factors to take into account such as the quality of students passing out of these colleges, placement opportunities and profiles that interest you, and your academic scores.
It is recommended to research and speak with students from both institutes, as well as professionals in the field, to gain a better understanding of the curriculum, faculty, and alumni network of each institute. Additionally, if you have poor academic scores, it might be a good idea to consider a program with fewer students, to increase your chances of success. Furthermore, if you have more work experience, it would be a good idea to look into IMT Ghaziabad as it offers various opportunities for students with more experience.
IMT Ghaziabad is considered to be a tier above GIM Goa in terms of ranking, brand perception, placements, and opportunities. It is ranked in the same tier as the new IIMs, SIBM, NMIMS, XIMB, SCMHRD, and MICA. Additionally, IMT Ghaziabad is known for having a strong focus on marketing as its forte. On the other hand, GIM Goa falls in the category of institutes such as KJ, Fore, BIM, etc. It is important to do your research well and make an informed decision based on your career aspirations and goals.
KJ Somaiya is well-known for its marketing specialization, but it also provides super-specialized programs like International Business (IB), Retail Management (RM), and Marketing Communication. Because placements are common for all programs, all MBA students can participate in the placement process of any company visiting campus and offering a marketing role.
The main advantage is that a student can study core marketing while also working in a media company, which is primarily aimed at Marketing-communication students. Furthermore, because of the specialized courses, companies come from a wide range of diverse and niche industries. In terms of exposure and opportunities, SIMSR also benefits greatly from its location in Mumbai.
NITIE Mumbai has a great placement record and you only need to maintain a good academic record to secure a good placement package. NITIE is known for running an industry focus curriculum and has a proven record for all courses as far as placement is concerned.
Back in 2014, NITIE started two new courses, i.e. Project Management and Manufacturing Management. Due to the Government’s focus on Make in India, there are ample opportunities in the sector of manufacturing management in the future.
Along with the other courses at NITIE, PGDMM also has a great placement rate. Students of PGDMM get placed in different sectors and are not necessarily limited to manufacturing.
Here are the recent placement highlights of NITIE.
Average CTC | 20 LPA |
Highest CTC | 44 LPA |
Major recruiters | ETLI, IDFC First, EY, etc. |
PGDMM students get almost equal opportunities as any other branch.
According to me, IIT Madras is a better choice for an MBA in marketing as compared to IIM Udaipur.
It is important to evaluate IIFT Delhi, IIFT Kolkata, and NMIMS Mumbai for an MBA in Marketing and compare their offerings, including curriculum, placement opportunities, and return on investment (ROI).
IIFT Delhi and Kolkata are both part of the Indian Institutes of Foreign Trade (IIFT) and offer similar programs and opportunities. As such, when comparing IIFT with other institutions such as NMIMS, IIFT is considered to be superior in many aspects.
One of the key advantages of IIFT is its better ROI. The course curriculum is designed to provide a rigorous education with a focus on international business. Additionally, IIFT has a strong track record of improving its placements each year. The current batch of students has achieved the highest placements among all top B-schools, including the Indian Institutes of Management (IIMs).
In considering these factors, IIFT may be a strong option for those looking for a graduate program in management with a focus on international business and strong placement opportunities. However, it is important to conduct thorough research and evaluate all options before making a final decision.
According to the reviews online, it is suggested that you check the detailed curriculum of the course and its collaboration with the industry. This will tell you if hands-on learning opportunities are possible along with frequent visits from industry experts.
Digital marketing has a huge demand nowadays. Lots of companies are trying to harness the power of Social Media to improve their business, sales, brand image and customer retention.
Digital Marketing is a very good choice for a professional course, companies like Google also run short term certification courses on Digital Marketing.
Check if the faculty is also equipped with the proper background of Digital Marketing. If all these check out, you can then opt for this program.
Read books by Drayton Bird on Digital marketing, Armstrong on Persuasive marketing, Gary Halbert letters and Million Dollar Mailing by Denny Hatch. Get practical experience by working with a company in retail sales or B-B sales.
For an MBA in Marketing, NMIMS Mumbai is the better choice among these. If the steep course fee isn’t an issue for you, go for NMIMS.
Despite having a huge batch size of around 300 students, it receives coveted roles for placements. Some of the job roles offered during last year's placement were Clint Account Manager, Pre-Sales and Business Development Manager, Deal Analyst, etc.
According to NMIMS Mumbai placements 2021, the average CTC received by the top 50 students of Marketing specialization was around INR 25.16 LPA.
According to a senior of mine, SIBM is a great college and a good option for MBA but still, it is not considered in the same league as XLRI or FMS due to various reasons.
If you have some issues financially and would like to invest less in your degree then FMS would be the suitable option whereas if you can and want to spend more on your degree then XLRI is the best without any questions.
In a post-graduation program in management, IMT Ghaziabad is generally considered to be a better-known and recognized brand than SCMHRD (Symbiosis Centre for Management and Human Resource Development). This is due to a number of factors, such as the institute's reputation for providing students with a strong foundation in management through its curriculum, industry-relevant courses, and practical training. Additionally, the institute's alumni network of industry leaders can help students to secure internships and job opportunities post-graduation.
IMT Ghaziabad is particularly well-known for its marketing program, which is considered to be one of the best in the country. The program is designed to provide students with a comprehensive understanding of the various aspects of marketing, such as consumer behavior, market research, and branding. Additionally, the institute's focus on providing students with practical training through internships, industry projects, and case studies, helps students to develop the skills and knowledge needed to excel in a career in marketing.
On the other hand, SCMHRD also offers a strong program in management, but it might not be as recognized as IMT Ghaziabad, specifically in Marketing. Additionally, SCMHRD offers a course in Business Analytics which is considered a niche course, and it's not as widely offered as Marketing at different B-schools.
It's important to research the different options available and weigh the pros and cons of each institute. Researching the institute's curriculum, faculty, and alumni network, as well as speaking to current students and alumni can help you to make an informed decision. Additionally, it would be a good idea to seek the opinion of professionals in the field you are interested in, as they can provide valuable insights into the opportunities and challenges of different career paths. It's also important for you to decide whether you want to join a niche course that you are passionate about or a more general one.