Question:

Which of the following statement is the correct description of product positioning? 

Updated On: Jun 22, 2024
  • Selecting one or more segment to enter 
  • Occupying distinctive position in the mind of customer 
  • Identifying group of buyers with common need 
  • Distinguishes company's product form competitor's product
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The Correct Option is B

Solution and Explanation

The correct option is (B): Occupying distinctive position in the mind of customer
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