Comprehension
Since long, we have witnessed unimaginable levels of success and failure of various projects, businesses, scientific missions and even wars. From such triumphs and defeats emerges the much debatable thought: Is planning and strategy more important than execution? Some project leaders and their teams are of the view that planning leads to clarity of objectives; it helps to set the timeline and the budget. Consequently, when the planning is haphazard and unstructured, the very aims of the projects become hazy. This further leads to unprecedented budget collapses and poor time-management. In some cases, teams have worked relentlessly to complete assignments, but poor planning has invariably led to customer dissatisfaction and at times a complete collapse of the entire project. In the words of Benjamin Franklin, “Failing to plan is planning to fail.”
Numerous entrepreneurs have the faith that strategies help to enhance not only speed and quality of production, but also consumer satisfaction. If there are no strategies to tackle unplanned events or unexpected interruptions, there is a possibility of entire projects coming to a grinding halt. Some of the world’s best airports, bridges and astronomical missions are the result of careful planning and excellent strategies. However, there are some architects, artists and entrepreneurs who prefer to dive straight from the board of ideas into the pool of execution. They believe that suitable strategies are best shaped during the process of execution; great plans and strategies can fail while encountering unexpected situations. Steve Jobs says, “To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.”
According to Bill Gates, unhappy customers are the greatest source of learning. Fickle-minded consumers and wavering market trends can mar projects that stand on fixed plans. It is the need-based, flexible and innovative strategies that help to withstand the impact of these vacillating desires and trends.
After rigorous planning and testing a new recipe on two lakh consumers, in 1985, the company Coke brought out the New Coke. Much to the company’s dismay, the product did not take off as expected and the financial loss was enormous. The company realized that during the process of data collection, it had not considered the product-loyalty and old-fashioned habits of the consumers. 
Hence, a balance of pragmatic planning, effective strategies and efficient execution is likely to ensure the accomplishment of tasks at each stage of a project. Successful execution is not an easy journey. The road is winding and bumpy. It may require tweaking or at times abandoning the original plan and re-designing it. Often, we turn to nature for inspiration. Think plans and strategies are the seed; execution is the nourishment; consumer is the capricious weather.
Question: 1

The passage can be best termed as

Updated On: Jul 15, 2026
  • Expository
  • Descriptive
  • Abstract
  • Narrative
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The Correct Option is A

Approach Solution - 1

The correct Answer is (A): Expository
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Approach Solution -2

The question asks which single word best labels the overall style of the passage on planning versus execution.

  1. A) Expository: The passage sets out a debate, presents arguments and evidence on both sides using quotes and a real example, and explains a conclusion. Explaining and analyzing an idea this way is exactly what expository writing does.
  2. B) Descriptive: Descriptive writing paints a picture of a person, place, or scene using sensory detail. The passage does not describe a scene; it argues a position using reasoning and examples, so this label does not fit.
  3. C) Abstract: An abstract, as a genre, is normally a short standalone summary of a longer piece of writing. This passage is not a summary of something else; it is a full argument developed across several paragraphs, so this label is out of place here.
  4. D) Narrative: Narrative writing tells a story with a sequence of events, characters, and a plot. Aside from the brief New Coke anecdote used as one supporting example, the passage as a whole is not telling a story; it is building an argument.

Since the passage explains and argues a position on planning versus execution using evidence and quotations rather than describing a scene or telling a story, it fits the expository style.

The correct answer is A) Expository.

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Question: 2

The author’s main purpose is to

Updated On: Jul 15, 2026
  • Suggest that people succeed only when they have great strategies.
  • Highlight the fact that execution is as indispensable as planning and strategy.
  • Illustrate the impact of poor planning and weak strategy
  • Highlight the hurdles that come in the way of execution.
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The Correct Option is B

Approach Solution - 1

The correct Answer is (B):Highlight the fact that execution is as indispensable as planning and strategy.
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Approach Solution -2

The question asks for the author's overall purpose in writing this passage, which should match its concluding argument rather than just one part of it.

  1. A) Suggest that people succeed only when they have great strategies: This overstates the passage's actual position. The passage gives examples, Steve Jobs and entrepreneurs who execute first, where success came from acting and adjusting rather than from having a perfect strategy in place first, so this option contradicts part of the passage.
  2. B) Highlight the fact that execution is as indispensable as planning and strategy: The passage presents strong cases for both planning and execution, then closes by saying a balance of pragmatic planning, effective strategies and efficient execution is likely to ensure the accomplishment of tasks, which places execution on equal footing with planning rather than treating either as secondary.
  3. C) Illustrate the impact of poor planning and weak strategy: This describes only the first half of the passage, the examples of failures caused by poor planning. It leaves out the entire second half about execution and the New Coke example, so it captures only part of the author's purpose.
  4. D) Highlight the hurdles that come in the way of execution: The passage does mention that execution can hit unexpected situations, but this is a supporting detail, not the passage's main point. The overall argument is about the relationship between planning and execution together, not a list of execution hurdles.

Only option B matches the passage's actual conclusion, which balances planning and execution as equally necessary rather than favoring one or focusing only on failure.

The correct answer is B) Highlight the fact that execution is as indispensable as planning and strategy.

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Question: 3

From the failure of New Coke, the company learnt that

Updated On: Jul 15, 2026
  • Tested and tried strategies are essential for success.
  • Surveys and data calibration are a sheer waste of time
  • Consumers change brand preferences too frequently.
  • Changes in consumers’ habits should not be taken for granted.
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The Correct Option is D

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The correct Answer is (D): Changes in consumers’ habits should not be taken for granted.
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Approach Solution -2

The question asks what specific lesson the company drew from the failure of New Coke, based on the passage's own explanation of why it failed.

  1. A) Tested and tried strategies are essential for success: The passage says the company did test the new recipe on two lakh consumers before launch, and it still failed, which is the opposite of proving that testing alone guarantees success.
  2. B) Surveys and data calibration are a sheer waste of time: The passage does not say the testing itself was pointless; it says the testing missed a specific factor, product loyalty and old habits, not that gathering data in general has no value.
  3. C) Consumers change brand preferences too frequently: This is not what the passage identifies as the cause of failure. The issue was the opposite of consumers switching too easily; it was that consumers stayed loyal to the old product and their existing habits.
  4. D) Changes in consumers' habits should not be taken for granted: The passage states directly that the company had not considered the product loyalty and old fashioned habits of the consumers during data collection. This means the company had assumed consumer habits would shift easily to the new product, an assumption that turned out to be wrong.

The passage's own explanation ties the failure to an unconsidered assumption about consumer habits, not to a lack of testing or to consumers being fickle.

The correct answer is D) Changes in consumers' habits should not be taken for granted.

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Question: 4

For the accomplishment of a project, Steve Jobs

Updated On: Jul 15, 2026
  • Propagates an approach that is similar to Benjamin Franklin’s
  • Suggests an approach that is different from Benjamin Franklin’s.
  • Believes that the main control is in the hands of consumers.
  • None of the above.
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The Correct Option is B

Approach Solution - 1

The correct Answer is (B): Suggests an approach that is different from Benjamin Franklin’s.
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Approach Solution -2

The question asks how Steve Jobs' view on accomplishing a project compares with Benjamin Franklin's view, based on the quotes given in the passage.

  1. A) Propagates an approach that is similar to Benjamin Franklin's: Franklin's line, failing to plan is planning to fail, puts the emphasis on planning ahead of action. Jobs' line, ideas are worth nothing unless executed and execution is worth millions, puts the emphasis on carrying an idea out. These two quotes stress different stages of a project, so calling the approaches similar does not match the text.
  2. B) Suggests an approach that is different from Benjamin Franklin's: Franklin's quote is about the value of planning before acting, while Jobs' quote is about the value of executing an idea rather than just having it. Since one leans on planning and the other leans on execution, Jobs' stated approach is different from Franklin's.
  3. C) Believes that the main control is in the hands of consumers: Jobs' quoted line is about the value of execution over ideas alone; it says nothing about consumers holding control over a project's success. This idea appears later in the passage in connection with Bill Gates, not Jobs.
  4. D) None of the above: Since option B accurately captures the contrast between Jobs' emphasis on execution and Franklin's emphasis on planning, an option denying all four cannot be correct.

Franklin's quote and Jobs' quote each highlight a different stage of getting something done, planning versus execution, which makes Jobs' stated approach different from Franklin's.

The correct answer is B) Suggests an approach that is different from Benjamin Franklin's.

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Question: 5

The ______ in ‘consumer is the capricious weather’ refers to the ______ demands of the customers.

Updated On: Jul 15, 2026
  • Onomatopoeia ……….. stagnant
  • Simile …………. unpredictable
  • Metaphor……….. wavering
  • Anaphora………oscillating
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The Correct Option is C

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The correct Answer is Metaphor……….. wavering():
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This question has two parts to check: the correct name for the figure of speech in consumer is the capricious weather, and the correct word describing the kind of demands being referred to.

  1. A) Onomatopoeia, stagnant: Onomatopoeia is a word that imitates a sound, such as buzz or clang. Consumer is the capricious weather contains no sound imitating word, so this figure of speech does not apply here, and stagnant, meaning unmoving, is also the opposite of how the passage describes consumer demand.
  2. B) Simile, unpredictable: A simile makes a comparison using like or as, for example the consumer is like the weather. The actual sentence says the consumer is the weather, with no like or as, which is a direct equation rather than a simile.
  3. C) Metaphor, wavering: A metaphor describes one thing by directly calling it another, without using like or as. Saying the consumer is the weather does exactly this. The passage separately describes consumer demand as vacillating desires and trends and wavering market trends, so wavering is the word the passage itself uses for this kind of shifting demand.
  4. D) Anaphora, oscillating: Anaphora is the deliberate repetition of a word or phrase at the start of successive clauses or sentences. There is no such repeated opening phrase around consumer is the capricious weather, so this label does not fit the sentence.

Since the sentence equates two things directly without like or as, it is a metaphor, and the passage's own wording elsewhere, wavering market trends, confirms that wavering is the correct match for the kind of consumer demand being described.

The correct answer is C) Metaphor, wavering.

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