List of top General Awareness Questions on Branding and Marketing asked in MICAT

Ed Hardy, Mossimo, London Fog, Ecko and Candie, brands operating in fashion apparel, home décor and electronics through Iconix JV will be owned and managed by .......... in India.

Match the following names with their taglines:
n) CEAT u) Push Button Publishing
o) Windows v) News you can use
p) NDTV Profit w) Do more with less
q) Sholay x) The power of knowledge
r) The Economic Times y) The greatest story ever told
s) Blogger.com z) Born Tough

What are the specializations MICA offers from among the below mentioned?
t) Communications and Media
u) Finance and Communications
v) Brand Management and Media
w) Marketing Research and Account Planning
x) Marketing and Communications
y) Marketing Research and Communications
z) Brand Management and Finance

Which of the following is not a brand?

“We understand your world” is the punch line associated with:

“Digitally yours” is the punch line of:

“The most special way to say you care” is associated with:

“Servo” engine oil is owned by:

ITC’s recent foray into all categories of biscuits is being marketed under the umbrella brand of

Which among the following brands was the co-sponsor of recently held Lakme India Fashion Week?

Which company markets international brands such as Lee, Wrangler, Arrow, and Healthtex in the Indian market?

Which company uses “Better than the best” slogan?