Bachelor of Business Administration [B.B.A] From Marymount University

A three-pronged combination of coursework in the University?s Liberal Arts Core, the B.B.A. core, and a specialty area equips graduates to navigate the multifaceted nature of business. Because business decisions are interrelated and draw from many areas of knowledge, these components expose students to a wide range of experiences and disciplines. For example, many business decisions are driven by accounting and finance issues. The best ad campaigns often utilize aspects of literature or music. Effective managers use their knowledge of human psychology to motivate employees. And if one doesn?t develop the ability to communicate clearly, the best new ideas in the world go nowhere. In light of these dynamics, Marymount believes a student?s understanding of the big picture is just as important as the choice of a specialized field.