Bachelor of Arts [B.A] [Public Relations & Strategic Communication] From American University

It’s a field built on ideas and images, persuasion and information, strategy and tactics. No policy or product can succeed without a smart message targeted to the right audience in creative and innovative ways. The ability to communicate this way – to communicate strategically – is what our Public Communication program is all about.

Through our courses, internships and hands-on work, we empower students with the strategic tools and insights that rival what professionals learn after years of experience. To grasp a communication challenge and create a strategy to address it – that’s what we train you to do here.

Our goal is to educate students not only in the most recent trends but in the type of thinking that will set them apart from their peers. That’s why our alumni include top speechwriters, press secretaries, media strategists, crisis communicators, Hollywood agents, sports marketers, public diplomacy experts, nonprofit leaders, advertising executives, and public relations professionals. Our graduates run the world.