Bachelor of Science [B.S] (Marketing (Concentration in Integrated Marketing Communications))
Field of Study:
$39,884 /Yr
Judicious selection of courses will also allow students to tailor their program of study to their individual backgrounds, interests and career aspirations. The courses in the major provide a mix of educational approaches, including lecture and discussion, case problems, and in-field experience. Graduates of this program will find career opportunities in marketing management, advertising, sales, marketing research, public relations, retailing and other areas of business.
The goal of the marketing curriculum is to provide students with a broad working knowledge of contemporary marketing philosophy and practice.
Learning outcomes:
- Formulate the problem or problems that organizations face
- Apply appropriate research design, sampling and data analysis
- Know the elements of the buyer behavior model and apply it to marketing decisions
- Analyze a situation that reflects basic understanding of the global business environment and apply fundamental marketing concepts, tools and strategies in the international marketplace
Important Dates
Event | Application Date |
---|---|
Regular Decision Application Deadline For Fall 2024 Intake | |
Application Decision Deadline | |
Tuition Fees
Year | 1st Year Fees |
---|---|
Tuition Fees | $39884 |
Eligibility & Entry Requirement
Academic Requirements:
- Minimum 20 units of high school coursework is required which should include 4 units of English, 3 units of Mathematics, 3 units of history, social studies or government, 3 units of science and 3 units of foreign language
- Submit up to date high school transcripts
- Submit essays about yourself
- One recommendation letter is preferred for all applicants
- Submitting SAT/ACT scores are optional
English Language Requirements:
- TOEFL: minimum score of 70 on iBT
- IELTS: minimum 6.0 required
- Duolingo: minimum score of 105
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
FormSwift Scholarship Program | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
Gunvant & Bharati Parekh College Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
Florida International University Scholarships | Scholarship per student$ 24,000/Yr$24,000 | Level Of StudyBachelor | TypeCollege-Specific | |
Western Oregon University Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
WHO Internship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCompany-Sponsored | |
BrokerFish International Student Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based |
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