Diploma [Customer Relationship Marketing and Sales Management] From Fanshawe College

Program Focus:
The Diploma in Customer Relationship Marketing and Sales Management is designed to provide individuals with the key skills and knowledge required to effectively manage sales strategies and build strong customer relationships. The program emphasizes the importance of nurturing these relationships to contribute to organizational success and profitability.

Duration:

• The program typically spans several weeks to months.
• It offers flexible scheduling options to cater to the needs of both working professionals and full-time students.
• Duration may vary depending on the institution offering the program.

Credit Requirements:

• Candidates generally need a background in marketing, business, or a related field.
• Some programs may require completion of prerequisite courses or relevant work experience.

Course Structure:

• Theoretical Components: Courses cover fundamental topics such as customer relationship management (CRM) principles, marketing strategies, and sales techniques.
• Practical Components: Students engage in assignments, case studies, and projects to apply theoretical knowledge.
• Technology in CRM: Instruction includes the use of technology and tools for effective relationship marketing.